Standing out within a global network

As the Belgian branch of the extensive EY network, EY Law Belgium faced an outdated website that did not align with their ambitions and marketing requirements. They turned to Faraday to create a contemporary website that adheres to the EY branding while adding their own touch.

EY is known for its consistent visual identity with strict color and logo guidelines. However, there was room for creative variation for this specific branch. Through a workshop with the team, we delved into their core values, inspiring us to highlight some distinctive elements of the EY style. The well-known dark grey and yellow colors, along with diagonal shapes, received a renewed application.

The website is built from front-end web components that are populated with content via Craft CMS, ensuring maximum flexibility and security.

The new website combines a professional appearance with improved navigation. Instead of an abundance of text, there is now structured content, making it easier for clients and recruits to get to know the organization and see what sets them apart.

With the new CMS and platform, keeping the website up-to-date is a breeze, allowing marketing activities to be carried out seamlessly according to established standards.